Machine Demo is a competition for startups with products that focus on innovation in hardware technology.
I created a brand that celebrated the physical aspect of the startups products.
I created a brand that celebrated the physical aspect of the startups products.
brandmark as machine
The goal was to create a 'Machine' logo that looked like some of the products that were being presented on the stage.
After playing around with a lot of iterations
I landed on a mark that fully represented the concept.
I landed on a mark that fully represented the concept.
Trophy design
to the winner, go the spoils.
using sketchup i designed a 3d version of the machine demo mark and we were able to get it produced into a trophy.
